Logo Design Price in Egypt: What Changes the Number

Someone sends you a quote for 800 EGP. Another studio in New Cairo asks for 25,000 EGP for "the same thing." You're not being scammed by either of them. You're being offered two different products that happen to share a name.

In Egypt right now, a logo from a beginner freelancer usually costs somewhere between 500 and 1,500 EGP. Experienced freelancers tend to sit in the 2,000 to 6,000 EGP range. Specialized studios and agencies usually start around 5,000 EGP for a logo on its own and can go well past 20,000 EGP when research, multiple concepts and a full file system are part of it. A complete identity with guidelines is a different budget again. If you want the logo done as part of a proper identity, that's what our branding and identity service is built around.

The rest of this piece explains why the spread is so wide, so you can tell which quote fits your business instead of picking the cheapest or the most expensive by reflex.

Here's what this covers:

• The typical price ranges in Egypt
• What you're actually paying for
• The things that push the price up
• Freelancer, studio or agency
• Hidden costs nobody quotes
• How to read a logo quote
• What we'd do with your budget

The typical price ranges in Egypt

These are market ranges as of late 2026, pulled from current Egyptian price pages and what we see in quotes clients bring us. They move with the dollar rate and with inflation, so treat them as a map, not a menu.

• Template or marketplace logos: from a few hundred EGP, sometimes less. Often built on a stock icon or an online generator.
• Beginner freelancers: roughly 500 to 1,500 EGP. Usually one or two drafts, a couple of revisions, PNG and JPG files.
• Experienced freelancers with a real portfolio: roughly 2,000 to 6,000 EGP. Several concepts, vector files, some thinking about your market.
• Design studios and branding agencies, logo only: usually from around 5,000 EGP and often 10,000 to 20,000 EGP or more, depending on research and the size of the client.
• Full brand identity (logo plus colors, type, stationery, social templates and guidelines): commonly starts in the mid-teens of thousands and goes far higher for larger companies.

If a quote sits way outside these numbers, it isn't automatically wrong. It just means you should ask what's included, because something is either missing or added.

What you're actually paying for

The drawing itself is the smallest part of a logo. A competent designer can sketch a nice mark in an afternoon. What takes time, and what you pay for at the higher end, is everything around that afternoon.

First, understanding. Who are your customers, who are you up against, and what do you want people to feel when they see your name on a delivery bag or a clinic sign? A designer who skips this is guessing, and guesses tend to look like everyone else in your category.

Second, options and rejection. A serious process explores several directions and throws most of them away, which feels wasteful until you see that it's how you land on a mark that's yours and not just the first idea that looked fine.

Third, testing. Will the logo still read as a 32-pixel profile picture on Instagram? Printed in one color on a paper cup? Embroidered on a uniform? Next to Arabic text on a shop front in Alexandria? Cheap logos are often designed for one size, on a white screen, and fall apart everywhere else.

Fourth, the handover. Proper files, versions for light and dark backgrounds, and a clear statement that you own the design. This part is boring and it's where a lot of business owners get burned later.

The things that push the price up

Every quote is built from a few variables. Once you know them, you can adjust the scope instead of just haggling.

Research and strategy

A designer who interviews you, looks at your competitors and writes a short positioning summary before drawing anything will charge more. For a restaurant opening in Sheikh Zayed next to six other burger places, that research is often the difference between standing out and blending in.

Number of concepts and revisions

One concept with two revisions is cheaper than three to five directions with open revision rounds. More directions also means more of a senior designer's time.

Bilingual work

A lot of Egyptian brands need the name in Arabic and English. Making the two scripts feel like one family, matched in weight and spacing, is real design work. Some designers include it, many price it as an add-on. Ask.

Custom lettering or illustration

A logo built from a standard font is quicker than one with hand-drawn letters or a custom symbol. The second is more ownable and harder to copy, which matters if you plan to register a trademark.

Who the client is

Yes, this one is real. A logo for a home bakery and a logo for a real-estate developer launching a compound will be priced differently, even by the same person, because the stakes, the number of decision makers and the number of places the logo will appear are different.

Speed

Need it before your Ramadan launch in ten days? Rush work usually costs more, and it usually deserves to.

Freelancer, studio or agency

Which one fits depends on what else you need around the logo.

A good freelancer is often the best value if you know what you want, you only need a logo and a few files, and you're happy to manage the process yourself. The risk is availability and depth. One person can disappear for a month, and few freelancers will push back on a weak brief.

A small studio sits in the middle. You get a team looking at the work, a defined process, and usually more consistency in the files.

An agency makes sense when the logo is the start of something bigger: an identity, a launch campaign, social media, ads, video. The logo then gets designed with the content in mind, and the people who designed it are the people who'll use it every day. At HOK we see this a lot with brands that come for a logo and realize halfway through that what they need is a system. If you're weighing options, our guide on how to choose a branding agency in Egypt walks through the questions to ask, and our piece on marketing agency costs in Egypt shows how branding fits next to other retainers.

Hidden costs nobody quotes

The logo invoice is rarely the last bill. Plan for these before you sign anything.

• Fixing a cheap logo later. Redoing signage, packaging, uniforms and printed stock costs far more than the logo did.
• Missing files. If you only received a JPG, you'll pay someone to rebuild the logo in vector the first time a printer asks for it.
• Trademark registration. Registering your mark with the trademark office has its own fees and paperwork, separate from design.
• Applications. Business cards, menus, a shop sign, social media templates and a vehicle wrap are all design work beyond the logo.
• Guidelines. Without simple rules, your logo gets stretched, recolored and squeezed by every new designer and printer. Our brand guidelines guide explains what a basic version should include.

How to read a logo quote

When quotes land on WhatsApp, they usually come as a single number and a list of nice words. Ask for the details in writing and check these points:

1. How many initial concepts will I see?
2. How many revision rounds are included, and what does an extra round cost?
3. Is the Arabic version included?
4. Which files do I receive? Look for AI or SVG, PDF, transparent PNG, one-color and dark-background versions.
5. Do I get full ownership and the source files, in writing?
6. Is any research or competitor review included, or does the work start straight from my brief?
7. What's the timeline, and what happens if I'm late with feedback?

Two quotes that look 10,000 EGP apart often look much closer once you line them up this way. Sometimes the cheaper one wins. Sometimes it turns out the cheaper one is missing half of what you need.

What we'd do with your budget

If you're testing an idea or selling at a weekend market, a clean, simple logo from a decent freelancer is fine. Just insist on vector files and ownership, and plan to revisit it if the business takes off.

If you're opening a physical location, launching packaging, or about to spend real money on ads, put more into the logo now. It'll appear on everything you pay to print and promote, and replacing it later is the expensive path. In that case, design the logo as part of a small identity: colors, fonts and a couple of applications, so it works from day one. Our guide to brand identity design shows which pieces matter first.

And if you want one team to handle the logo, the identity and the content that will carry it, have a look at our branding service or send us your brief through the contact page. We'll tell you honestly whether you need the full thing or just a logo.